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Advancing Social Media & E-Commerce Strategies Learn about In-depth explanation of strategies and techniques for specific social networks; content management tools and key products; E-commerce (products and pros/cons); digital/mobile payments; online advertising; and, how to enhance your business’ primary/preferred social network.
Advancing Social Media & E-Commerce Strategies Learn about the importance of website and social media for your business; the difference between hiring and creating a website on your own; the domain name registration process; the selecting a web hosting company; and the tools for maintaining and tracking your website activity.
Mastering Marketing (Part I) Learn about the importance of marketing in an entrepreneurial venture; and, integrated marketing strategies that include direct mail, Internet, marketing, publicity and b2b marketing; marketing research to help you better target customers.