As part of our ongoing efforts to revitalize Bedford-Stuyvesant block by block, Bridge Street Development Corporation is bringing independent retailers together with property owners to fill vacant storefronts in the short-term with “pop-up” shops, with the goal of fostering long term leases and growth for the neighborhood. Pop Up stores, while small and temporary, can build consumer interest through exposure.
Bridge Street POP-UP rethinks the traditional retail model and its role as a strategic tool for revitalization. BSDC’s innovative program has the dual goals of helping property owners fill vacant storefronts along Bedford Avenue, Tompkins Avenue, and Malcolm X Boulevard, while also giving entrepreneurs and home-based business owners the opportunity to operate a retail location without the high, long-term overhead normally associated with opening a store.
Bridge Street POP-UP is not only about providing tenants for landlords and a showcase for new retailers. It is also about vendors demonstrating and honing their business model and getting accustomed to the more formal requirements of operating a storefront business, even if only temporarily A long-term goal of Bridge Street POP-UP is for pop-up shop operators to eventually take a long-term lease, thus decreasing neighborhood vacancies and increasing the diversity of businesses serving the community.
The first temporary store to open under BSDC’s new program, called “Bed-Stuy Pop-up Shop”, opened on Malcolm X Boulevard, where Bedford-Stuyvesant residents Colleen Wadley and Ose Ogbemudia sold vintage clothing and their own designs.
Read more about the businesses that have “Popped Up” in Bed-Stuy!
DNAinfo: Pop-up Shop in Bed-Stuy Looks to Make a Lasting Impression
DNAinfo: Pop-up Program Expands with ‘Rough and Tumble’ Boutique
If you are a building owner and would like to host a POP-UP shop, please contact us at (718) 636-7596 ext. 216 or email@example.com.
To POP-UP in Bed-Stuy, fill out the application below.